As the best FB ads agency in India , we understand that Facebook ads allow campaigns to be highly targeted. Facebook's enormous user data can be used to target specific demographics based on interests, behaviors, locations, and more. The ad formats available include image, video, carousel, and collection ads, which can appear in News Feeds, Stories, or the right-hand column. This variety in formats helps brands connect with users in multiple ways, whether it's to promote offers, launch products, or build brand awareness.